2.1. Emerging Market SMEs
The criteria for defining SMEs are multiple and vary across the world. One chronic criterion that is constantly pointed out as probably the main criterion for defining SMEs, however, is the number of employees (
OECD 2005). Despite this, the definitions of SMEs based on this criterion vary from country to country, depending on the contribution of the SMEs to the economy of that country. For example, the
OECD (
2005) defined SMEs in the European Union (EU) countries as a firm with less than 300 employees, whereas in South Africa, the South African Small Business Amendment Act No. 29 of 2003 has defined SMEs as firms with less than 200 employees. Despite variations in the definitions of SMEs, SMEs share a common characteristic that is integrally associated with the influence they have on the national economies particularly in emerging markets.
In all the emerging markets around the world, a significant proportion of the Gross Domestic Product (GDP) comes from SMEs (
Edinburgh Group 2012, p. 5). For instance, SMEs account for about 93% of the Moroccan enterprises and contribute about 38% to production, 33% to total investments, and 30% to total exports (
Etuk et al. 2014, p. 659). It is also estimated that SMEs constitute approximately 92% of the Ghanaian enterprises and contribute about 70% to the country’s GDP (
Frimpong 2013). Similarly, SMEs constitute about 91% of the South African enterprises and contribute between 51% and 57% to the country’s GDP (
Cant and Wiid 2013, p. 707).
Furthermore, the ever-increasing unemployment rate has for some time been one of the main problems in the emerging economies. For example, Africa is faced with significant economic issues because of the increasing unemployment rate, which is estimated to be between 30% and 41% (
Rwigema and Venter 2008, p. 10). In this context, SMEs have become increasingly essential in offering alternative employment by contributing over 61% of all the South African employment opportunities, about 68% of the Zambian employment, and about 60% of all Kenyan formal employment (
Abor and Quartey 2010, p. 218;
Kagwathi et al. 2014, p. 2;
Ong’wen 2017, p. 2;
Phillips and Bhatia-Panthaki 2007, p. 795).
Despite their influence on the national economies around the world, SMEs in emerging markets are being bedevilled by several factors militating against their performance, resulting in a high SME failure rate. For example, 85% of SMEs in Zimbabwe fail within their first three years, one-third of new SMEs in Uganda do not go beyond their first year of operation, and between 50% and 95% of SMEs in South Africa fail within the first five years (
Nyamwanza et al. 2016, p. 305;
Mong 2012, pp. 33–34;
Yeboah 2015, p. 4).
Given the importance of SMEs in creating the much-needed jobs, reducing poverty levels, and boosting economic growth, along with their high failure rate, it is imperative that a study like this one be conducted, in order to contribute to the survival and sustainability of emerging market SMEs by means of effective risk management.
2.2. Risk Management in Emerging Market SMEs
Risk management is a systematic approach to identify and evaluate risks along with mechanisms to minimise them (
Berg 2010, p. 80;
Dictionary.com 2019). The principal objective of risk management is to create business value, increasing business profits by reducing costs and ultimately allowing the business to achieve its mission (
Verbano and Venturini 2013, p. 188). Large enterprises mostly incorporate risk management into operating process and systems design, and nearly all risk-taking units operate within approved limits (
Goldberg and Palladini 2010, p. 3). However, previous studies revealed that risk management are not receiving the much-deserved attention within the SME sector particularly in the emerging markets (
Asgary et al. 2020;
Jayathilake 2012, p. 226;
Smit 2012). Others suggest that emerging market SMEs risk management is largely limited to risk avoidance actions (
Boubala 2010, p. 72;
Smit and Watkins 2012). Some of these risk reduction actions could include bankruptcy and earnings management as a phenomenon (
Kliestik et al. 2018). Additionally,
Dvorsky et al. (
2020) pursued research on the concept of business risk for small and medium-sized enterprises in the context of the Czech Republic. They found that identified market, financial activities, and personnel and operational risk have a positive effect on future business exposures of SMEs. This finding, along with others, provide an indication that achieving effective risk management in an emerging market SME set-up is problematic, hence the need to explore factors inhibiting effective risk management in such enterprises.
2.3. Factors Inhibiting Effective Risk Management in Emerging Market SMEs
Despite the anecdotal evidence that suggests that SMEs adopt inadequate and ineffective risk management practices, only a few studies have been conducted on the topic in the emerging market context in general. In one of the few studies,
Agrawal (
2016) conducted a desktop study involving a review of the relevant literature to understand how SMEs mitigate risk, and whether Enterprise Risk Management (ERM) is crucial for survival and sustainable development of SMEs. The findings indicated that SMEs generally face multiple risks, yet they have insufficient resources and limited knowledge to deal with such risks. The study also suggested the need for integrating an effective ERM system with planning and administration within SMEs, to circumvent fatal consequences. In yet another desktop study,
Smit and Watkins (
2012) conducted a literature review of SME risk management practices in South Africa. Their findings show that the impediments to effective SME risk management are plentiful and diverse, and include poor managerial skills, lack of education, and insufficient training, among others. Although relevant, the studies by
Agrawal (
2016), and
Smit and Watkins (
2012) were not empirical, therefore the veracity of their findings is questionable.
In an empirical study involving a questionnaire survey,
Gwangwava et al. (
2014) investigated the level of adoption of risk management practices by SMEs in Zimbabwe. The study used a sample of 380 SMEs operating in different sectors, and the results revealed a low level of adoption of risk management practices in SMEs, due to poor knowledge of the concept of risk and a lack of the required resources to outsource audit services. Although informative, the study by
Gwangwava et al. (
2014) is dated as it was conducted more than five years ago, hence its findings and recommendations may not be valid at the moment. Studies that looked at credit compliance risk (
Dubihlela and Ezeonwuka 2018) and competition risk (
Kliestik et al. 2020) also added to this discourse and were used to understand the variableness of management.
In a recent study,
Sifumba et al. (
2017) investigated the risk management practices of 74 SMEs operating in the manufacturing Sector of Cape Town, South Africa. The analysis of their results showed that only 50% of SME owner-managers communicate risk and controls to their subordinates, an aspect that undermines effective risk management. Their results further revealed that no suitable training is provided to subordinates concerning risk management activities. According to
Sifumba et al. (
2017), these results explain why the failure rate of SMEs is alarming. Although enlightening, the study by
Sifumba et al. (
2017) adopted a small sample size, an aspect that challenges the generalisability of its findings.
In a more recent study based on a sizeable sample,
Crick et al. (
2018) investigated to what extent and how SMEs in emerging markets are adapting to climate risks, using a questionnaire survey that sampled 325 respondents. Their findings revealed that financial barriers are a key reason why SMEs resort to unstructured risk management approaches. In a similar study carried out in Ghana,
Abotsi et al. (
2014) investigated the risk management decisions in 447 SMEs, with the aim of determining the factors that preclude SME owners from making effective risk management decisions. Their findings revealed that about 25% rated the extent of their risk management knowledge as high, about 5% rated it at the lowest possible level and the remainder did not rate it at all, which implies no knowledge of risk management. These findings are an indication that there is still a huge gap in the knowledge base of SME owner-managers regarding risk management. Despite not being dated, the studies by
Crick et al. (
2018);
Abotsi et al. (
2014), are devoid of any theoretical grounding.
None of the previous studies reviewed in this section adopted a theory. Employing a theory, such as the RBV theory, to interpret the findings obtained, would have provided a deeper understanding of barriers to effective risk management in the sampled emerging market SMEs. It is, therefore, imperative that a research on risk management in emerging market SMEs be conducted that adopts a theory, such as the RBV theory.
2.4. Resource Based View Theory
The RBV is a renowned concept that has been applied to several examples of strategic management research (
Hitt et al. 2016). It is centred on the argument that a business’s superior performance emanates from its resources that are rare, valuable, impossible to replicate, and hard to replace (
Bromiley and Rau 2016). For that reason, resources play a crucial role in the overall business’s performance (
Barney 1991).
According to RBV theory, resources are generally divided into tangible and intangible resources (
Galbreath 2005). Tangible resources include physical assets like land, buildings, machinery, and equipment. While tangible resources are common in every business, intangible resources such as knowledge, skills education, innovation, and experience also contribute immensely to a business’s performance (
Pal et al. 2014;
Sirmon et al. 2007). Previous studies using the RBV have unpacked the relationship between business resources and performance. First,
Hall (
1992) investigates the relative significance of intangible resources to business success and proposes the significance of intangible resources in contributing to business success. Despite acting as a practical guide for future studies, the study by
Hall (
1992) is void of theoretical grounding and statistical rigor, for example, through tests of significance. In another study,
Powell and Dent-Micallef (
1997) investigate three resources constructs which include information technology, and the complementariness of human and business resources. The findings show that for overall business performance, human resources have a positive correlation, business resources have a moderate correlation, and technology resources have a negative correlation. The findings of this study appear to point to the significance of intangible resources in positively impacting business success. In addition to that,
Fahy (
2002) also tests the influence of resources on low-performing versus high-performing businesses by means of discriminant analysis. Top-performing businesses ascribe greater levels of significance to intangible resources than low-performing businesses.
Following the concept established by the RBV and its proponents, this study posits that for a sustainable competitive advantage, SMEs should develop resources and capabilities to manage business risks. These resources and capabilities, in line with the RBV, are approaches in managing business risks which must be a collection of unique skills, knowledge, and other resources that are commensurate with both the size and the supply chain setting of the SME. However, usually emerging market SMEs have greater difficulties than their large counterparts in accessing resources and capabilities. Thus, SMEs face several barriers to effective risk management, given the type of environment which they operate in—financial constraints, lack of technology, and lack of knowledge. The exact nature of the business resources that influence risk management systems within SMEs, however, remains largely unexplored in emerging markets like South Africa. In exploring this area, this paper uses the RBV to interpret the results obtained, in order to help clarify the potential obstacles to risk management within SMEs.