1. Introduction
The coal and steel industries have played a vital role in China’s eye-catching economic growth and experienced a golden decade after 2000. However, with the slowdown in China’s growth, the demand for steel and coal industries has declined dramatically, but the supply capacity has remained excessive. This has led to an overcapacity problem in the coal and steel industries [
1,
2]. Overcapacity has the characteristics of low-capacity utilization and heavy losses, which considerably impact the transformation of the economy and the optimization and upgrading of industry structure [
3,
4]. Overcapacity has become a source of prominent contradictions, causing several problems in China’s economic operations. In this context, China has implemented a series of policies to tackle overcapacity and improve the profitability of the coal and steel industries. In particular, the Chinese government proposed supply-side structural reforms in 2015 to achieve high-quality development. The de-capacity policy, the first task in the supply-side structural reform, is responsible for actively resolving excess capacity, solving the unfavorable situation of vicious competition, and actively transforming and upgrading production technology and products. To achieve the goal of de-capacity policy in the steel and coal industries, the government has adopted a series of measures such as prohibiting the construction of new projects, comprehensively cleaning up and rectifying illegal production capacity, promoting enterprise mergers and reorganization, expanding domestic effective demand, consolidating and expanding the international market, and breaking through core key technologies [
4,
5]. These measures are taken to enhance the profitability of companies.
The changes in the capacity of raw coal and steel, return on equity (ROE), and return on assets (ROA) are shown in
Figure 1. The capacity of raw coal has continued to rise since 2010, from 3.435 billion tons in 2010 to 3.874 billion tons in 2014, an increase of 12.78%, and fell to 3.747 billion tons in 2015, which further dropped to 3.411 billion tons in 2016, down to the level of 2010. With the de-capacity and the transformation of the domestic economy, starting in 2017, raw coal production began to rise slowly, but as of 2018, it was still far below the peak level before the de-capacity policy. The output of steel has shown an upward trend since 2010, from 802.8 million tons in 2010 to 1.125 million tons in 2014, an increase of 40%. Since 2015, the increase in production capacity has been suppressed. The output remained unchanged, and the steel output in 2017 was 80 million tons lower than the peak in 2014. Meanwhile, the ROE of steel and coal companies continued to decline in 2010. By 2014, ROE and ROA fell to 1.53% and 3.74%, respectively. In 2015, the ROE and ROA of the steel and coal industries were both negative, resulting in large-scale losses. However, after 2015, the ROE and ROA of the two industries increased, turning losses into profits.
Moreover, from the comparison of coal and steel industries (treatment group) and other industries (control group), it can be seen from
Figure 2 that since 2010, the ROE and ROA of steel and coal companies have been lower than those of other companies. It was not until 2015 that the ROE and ROA of steel and coal companies increased rapidly. In 2016, they turned losses into profits, and the gap with other companies gradually narrowed. In 2017, the ROE surpassed other companies. Since 2018, the ROE and ROA of steel and coal companies have fluctuated around 10%, slightly higher than that of other companies. In addition to the ROA, ROE and total industrial capacity of the steel and coal industry, in 2013, the coal industry employed 5.3 million employees. As of 2020, the number of employees in the coal industry is only 2.85 million, a decrease of 46.23%. Meanwhile, between 2016 and 2019, the Chinese government reportedly provided resettlement guarantees for more than 280,000 workers who quit the steel industry. Moreover, in 2013, the fixed asset investment in the steel industry and coal industry was about CNY 670 billion and CNY 500 billion, respectively, which together accounted for 2.62% of the country’s total fixed asset investment. In comparison, the fixed asset investment in the computer and electronic equipment industry accounted for only 1.60% of the country’s total fixed asset investment.
In this case, this study focuses on the effect of the de-capacity policy and attempts to explore the following core, but not yet well answered, questions: Does the de-capacity policy really help improve the profitability of enterprises in the steel and coal industries? If so, what is the mechanism that affects corporate profitability? There are many challenges in answering the above two questions, with endogenous problems being the most important one. Specifically, the choice of the de-capacity policy industry is not completely random; the industries affected by the policy and other industries themselves have different characteristics, such as production and management cycle differences, which may influence enterprise performance and bias the regression results; that is, the estimated results are not entirely derived from the de-capacity policy itself. To solve this problem, this study uses the de-capacity policy carried out in 2015 as a quasi-natural experiment and uses the difference-in-difference (DID) approach, which is a key method to evaluate the policy effect, to alleviate the errors caused by unobservable factors in the empirical analysis results and study the impacts of the de-capacity policy on the profitability of steel and coal corporations.
This study finds that the de-capacity policy has a significant improvement effect on the profitability of enterprises in the steel and coal industries. Furthermore, mechanism analysis shows that the de-capacity policy has reduced the company’s period costs, including management, expenses, and sales expenses, and has improved the rate of return on manpower and gross profit margin. The aforementioned results demonstrate that the de-capacity policy has achieved the original objective of policy design, effectively improving the profitability of the over-capacity companies. This study also analyzed heterogeneity based on ownership and region, and the results show that the impact of the de-capacity policy on corporate profitability is not significantly different between state-owned and non-state-owned enterprises and between eastern, central, and western enterprises. The results provide empirical evidence for the evaluation of the policy effect of the de-capacity policy, thereby providing useful insights for the Chinese economy to shift from high-speed growth to high-quality development.
This study is closely related to the three threads of the literature on overcapacity in recent years. The first concerns the adverse impact of overcapacity on the economy. The supply of the steel and coal industry in China exceeds the demand, and vicious competition reduces the efficiency of resource allocation and enterprise profit [
6,
7]. Overcapacity has had a negative impact on economic development, employment, and social stability. Some scholars believe that if overcapacity is not resolved, then the price of industrial products will continue to fall. As a result, the efficiency of enterprises will not be enhanced, so economic growth will be difficult to sustain [
8,
9].
The second is about the reasons of overcapacity. There are three reasons for overcapacity: market, government, and market–government dual factors [
4,
6,
10,
11]. Market factors are mainly reflected in the following two aspects. First, to prevent potential competitors from entering the industry, companies generally build entry barriers by lowering prices and expanding market shares and often maintain excess capacity [
12,
13]. Second, to reduce the long-term operating costs caused by production fluctuations, some companies often maintain a certain amount of excess capacity [
14]. Government factors are mainly manifested in the fact that due to the unreasonable economic growth mode of China, the government often overinvests in stimulating economic growth, which eventually leads to overcapacity [
2,
15]. The overcapacity caused by the market–government dual factor manifests in short-term overcapacity and long-term overcapacity. Short-term excess energy production is due to market factors, while long-term overcapacity comes from government intervention in the market. Short-term overcapacity can be resolved through market mechanisms. Long-term overcapacity is difficult to resolve through market mechanisms [
8,
16].
The third is the effect evaluation of the de-capacity policy, which is complementary to this study. These studies use methods such as regression discontinuity and descriptive statistics to evaluate the overcapacity policy from the perspectives of capacity utilization and total factor productivity. Wang et al. (2019b) concluded that the de-capacity policy affects highly efficient companies by investigating the Chinese coal companies under the background of the de-capacity policy [
17]. Hao et al. (2019) found that the de-capacity policy has a significant effect on coal production capacity in the central and southwestern regions [
8]. Moreover, although existing studies have analyzed the production efficiency of overcapacity companies, they have not focused on the impact of the de-capacity policy on the firm performance of overcapacity companies. Zhang et al. (2022) used the DID method to study the impact of the de-capacity policy on the economic benefits and green efficiency of the coal industry, but also believed that further measures were needed to reduced production capacity under the background of carbon neutralization [
18].
Compared to the literature, the contributions of this study are primarily reflected in the following two aspects: First, from a methodological point of view, one of the difficulties in the evaluation of policy effects lies in the endogenous problems that are commonly faced. The current literature seldom conducts policy effect evaluations based on effectively solving endogenous problems. This study constructed corporate and year-level panel data from 2010 to 2019, adopted an overcapacity policy as a quasi-natural experiment, built a difference-in-difference model at the individual and time levels, and conducted a series of robustness tests, which had better alleviated endogenous problems. Second, in recent years, there has been plenty of literature on the evaluation of overcapacity policies; however, few studies have examined and decomposed the impact mechanism of overcapacity policies on the performance of enterprises in overcapacity industries. Based on relevant literature, this study uses panel data of A-share listed companies of steel and coal from 2010 to 2019 to comprehensively examine the impact of the overcapacity policy on corporate profitability and its mechanism.
The remainder of this paper is organized as follows.
Section 2 constructs the data, econometric model, and identification strategy;
Section 3 reports the empirical results and tests a series of key issues that affect the effectiveness of the model, then reports the results of the heterogeneity analysis;
Section 4 examines and decomposes the transmission mechanism of the de-capacity policy affecting enterprise performance; and
Section 5 summarizes the article and proposes policy recommendations.
2. Background
In recent decades, especially since China’s accession to the WTO, the scale of China’s economy has grown rapidly. However, rapid economic growth relies on an extensive economic growth mode, which is dominated by investment and export. This will lead to increasingly prominent structural irrationality, overcapacity, serious environmental pollution and many other problems. In particular, overcapacity has the characteristics of low utilization rate of production capacity and wide losses, which greatly affect the transformation of economic development mode and the optimization and upgrading of economic structure. Overcapacity has become a prominent contradiction and the root of many problems in China’s economic operation. Against this background, in 2015, the Central Economic Work Conference proposed to focus on five major tasks. As the first of the five tasks in the supply-side structural reform, reducing overcapacity emphasizes solving the unfavorable situation of vicious competition caused by oversupply of products, and actively transforming and upgrading production technologies and products. As far as the steel and coal industries are concerned, in February 2016, the State Council issued the “Opinions on Resolving Overcapacity in the Coal Industry and Realizing Development from Difficulties”, pointing out that the coal industry will further reduce its production capacity by about 500 million tons and carry out a production capacity of about 500 million tons. Cut and restructure. In the same month, the State Council also issued the “Opinions on Resolving Overcapacity in the Iron and Steel Industry and Realizing Development from Difficulties”, pointing out that the iron and steel industry will further reduce its production capacity by 100 million tons to 150 million tons. In order to achieve the goal of reducing production capacity in the steel and coal industries, the government has adopted a series of measures such as strictly prohibiting the construction of new production capacity projects, comprehensively cleaning up and rectifying illegal production capacity, promoting corporate mergers and reorganizations, expanding domestic effective demand, consolidating and expanding international markets, and breaking through core key technologies.
5. Discussion
The above discussion shows that the de-capacity policy has significantly improved the performance of the target industry. However, what are the variables that make the de-capacity policy affect firm performance? Based on the implementation details of the de-capacity policy and the related literature, this study comprehensively investigates the specific mechanisms by which de-capacity policy affects the performance of the experimental group in terms of profitability, management efficiency, and human return [
25,
26].
First, a de-capacity policy may improve corporate performance by enhancing the profitability of the industry. On the one hand, the overcapacity policy encourages the withdrawal of outdated production capacity and eases the contradiction of oversupply, thereby promoting the steady recovery of product prices; on the other hand, the overcapacity policy encourages enterprises to adopt new technologies and new equipment to develop new products to achieve transformation and upgrading. To verify this mechanism, this study used the gross profit margin as a proxy variable for profitability.
Second, a de-capacity policy may enhance corporate performance by improving management efficiency. On the one hand, the overcapacity reduction policy has alleviated the unreasonable and excessive intervention of the local government, so that companies that accept preferential policies such as tax reductions and exemptions must improve quality and efficiency to maintain competitiveness; on the other hand, the overcapacity reduction policy has eased the optimization of resource allocation. The vicious competition in the industry has improved the efficiency of corporate management, which is reflected in the financial indicators; that is, management expenses, financial expenses, and sales expenses as period costs have been controlled and reduced. To verify this mechanism, this study adopted period cost as a proxy variable for management efficiency.
Finally, a de-capacity policy may improve corporate performance by increasing the rate of return on human input. The overcapacity reduction policy has eased the vicious competition in the industry and fostered the transformation and upgrading of the industry. Therefore, companies have the ability and motivation to retrench redundant staff and improve the quality of personnel, thereby improving corporate performance. To verify this mechanism, this study adopts the rate of return on human investment as a proxy variable for human returns.
To further test and quantify the results of the above-mentioned mechanisms, this study adopted the methods of Heckman et al. (2013) and Gelbach et al. (2016) to quantify the mechanism and decompose it using the following formula [
27,
28].
In Equations (4)–(6),
represents the enterprise,
represents the year, and
represents the mechanism variable;
represents the mechanism variable
of enterprise
in year
. The other variables and coefficient settings are consistent with Equation (1).
Gelbach (2016) established Equation (7). The effect explained by mechanism is , and the remaining unexplained part is . Therefore, the proportion of the effect explained by mechanism is .
The regression results are presented in
Table 10. In summary, the mechanism analysis results show the following. First, the overcapacity policy has significantly reduced the period cost, which means that management efficiency has been enhanced, thereby improving corporate performance; second, the overcapacity policy has significantly boosted the rate of return on human input, thus fostering the improvement in enterprise performance; finally, the overcapacity reduction policy has advanced the gross profit margin of the experimental group enterprises. The corresponding quantitative analysis results were as follows: The explanation ratio due to the change in management efficiency was 3.12%, the explanation ratio caused by the change in the return on human investment was 20.62%, and the explanation ratio caused by the gross profit margin was 4.44%, which explained 28.18% of the total effect. This result shows that the above-mentioned three aspects of mechanism investigation have strong credibility and explanatory power.
6. Conclusions
6.1. Conclusions
The overcapacity of China’s coal and steel industry has gradually drawn attention from scholars. In recent years, the Chinese government has implemented a series of measures to solve the problem of overcapacity. The core goal of the de-capacity policy for the steel and coal industries is to improve firm performance and capacity utilization to achieve sustainable development. However, the existing literature lacks relevant analysis on whether the performance of steel and coal companies has improved. This study evaluates the policy effect of the de-capacity policy on improving the corporate performance of steel and coal enterprises through a difference-in-difference approach. Based on the above discussion, we draw the following conclusions [
29].
First, this study found that China’s de-capacity policy has significantly improved the performance of steel and coal companies and promoted the high-quality development of the industry. However, it was also found that the effect of the de-capacity reduction policy demonstrated a rapid weakening trend, and there was no significant difference compared with the control group in 2018.
Second, this study found that the mechanism of the impact of China’s de-capacity policy on improving firm performance is derived from the improvement in management efficiency, gross profit margin, and return on human investment.
Third, this study found that the de-capacity policy is not heterogeneous in terms of ownership and region, indicating that the effect of the policy is not significantly different due to differences in ownership or region.
6.2. Policy Implications
Based on the above conclusions, the authors propose the following policy implications to enhance the performance of China’s steel and coal companies and promote the supply-side structural reform of the steel and coal industry [
30].
First, the Chinese government should continue to advance and continuously expand supply-side structural reforms. At the same time, new reform measures should be formulated and introduced in a targeted manner to ensure that the reform effect will not be abandoned halfway. In general, the government can continue to deepen the policy effect by encouraging technology innovation, and recommending enterprise mergers and reorganizations.
Specifically, the government can encourage enterprises to carry out technological innovation through targeted subsidies. This is beneficial for companies to enhance market competitiveness by improving quality rather than lowering prices, and provides favorable conditions for further reductions in employees. Meanwhile, the government should guide enterprises to carry out mergers and acquisitions, that is, to allow large-scale advantageous enterprises to merge small-scale enterprises with no advantages. This is conducive to giving full play to the advantages of scale and technology, thereby improving the average productivity of the entire industry.
Second, the Chinese government should avoid excessive government intervention in the steel and coal industry and insist that the market plays a decisive role in resource allocation. Appropriate information disclosure is conducive to alleviating information asymmetry in the steel and coal markets, thereby reducing irrational investment and government intervention. Concurrently, the government should also focus on macro-control and policy guidance to avoid vicious competition and disorderly development in the industry to promote high-quality economic development.
Finally, the Chinese government should promote enterprise human capital accumulation and technological innovation in steel and coal companies. As the main body of the market, enterprises play an important role in accumulating human capital and promoting technological innovation. Therefore, the government should take corresponding measures to compensate for the positive externalities of enterprises.