Implementing Multi-Criteria Analysis in the Selection of AUCHS for the Integration of Digital Technologies into the Tourism Offering: The Case of MeDryDive
Abstract
:1. Introduction
2. The Methodology
2.1. Limitations of the Selection Criteria
- The pilot site selection involved the MED countries of the project.
- There would be only one selected pilot AUCHS per country.
- Due to the project limited duration (compared to the time needed for the creation of a 3D model in terms of data collection and processing), at least three of the selected pilot sites should have had available 3D models for the development of the Serious Game and the Augmented-Virtual Reality apps.
- A modern AUCHS could be selected as pilot site if the selection of an ancient AUCH site was not possible due to limitations.
2.2. Classification of the Criteria
Analysis of the Criteria
- The Accessibility of the Site refers both to the national legislative framework in force regarding access at the site to recreational divers and the physical accessibility conditions. If a site is not accessible by national or international law, it cannot be included in the assessment process. (In order to avoid any misunderstanding with the legislative frameworks, since for each country there are many laws that define these sites on the cases displayed, there would only be reference to the laws. However, their validity and effectiveness have already been verified.) Accessibility also has physical limitations, such as diving competence and training of divers, depth of the site, visibility underwater, preservation conditions of the remains, etc.
- The availability of a 3D model of the site is crucial for the development of the Serious Game and the AR and VR apps integrated in the tourism product [16]. The 3D reconstruction is considered as a critical criterion as it entails time-consuming processes such as data collection on site, photogrammetry, and data processing via computer software analysis to create the digital model of the site.
- Appropriate infrastructure on land close to the site to host the MeDryDive CCI apps is another critical criterion. The availability of such infrastructure to host the CCI applications and equipment is important for the promotion of the tourism product and needs to be relatively close to the site to attract visitors, thus such facilities could be considered as an add-on tourism attraction for the destination.
- The availability of tourism infrastructure for sustainable tourism development in the area aims at meeting the visitor’s expectations. Such infrastructure includes health care (e.g. hospitals), banking facilities (ATM, banks), and other useful services (telecommunications, car rental, etc.). In addition, accommodation facilities such as hotels or campsites and food services such as restaurants, supermarkets, and sports facilities can cover the basic needs of the visitors during their stay.
- Easy access to the area is also important for the promotion of the site and by extension the sustainability of the thematic tourism product. Accessibility by air, land, and sea regards modern road network, ports, marinas, airports in the area, as well as convenient interconnections among the different means of transport. A tourism destination, however interesting it is, might not attract travelers that prefer easily accessible destinations. Therefore, easy accessibility and mobility are key factors to select a site.
- Diving centers are crucial to the sustainability of the tourism product and the operation of the site as they can offer diving equipment and diving services to the visitors (training, guidance along the diving trail), while they can help monitor the site—depending on the management framework of the site. Diving centers can offer guided diving tours at the AUCHS, tours with glass bottom boats or snorkels in shallow depths, thus they can host the CCI apps in their facilities and promote the tourism product and the site.
- It is important that the AUCHS to be selected is linked to the surrounding landscape and to any activities at the tourism destination that would engage the interest of the tourists and prolong their stay in the area. Both blue and green activities on land and at sea can be included in the tourism product’s offered packages, as well as other tourism attractions at the destination.
- It is also significant to invest in the Human Capital for the development of underwater cultural tourism. The increasing rise in sustainable tourism requires building the competencies and skills of the linked human capital for a cultural product to become competitive and attract more visitors. The professionals in the tourism sector need to promote cultural and natural assets resources acknowledging that cultural tourism products should be treated differently from the mass tourism products as they address a more targeted audience with specific needs and demands.
- Stakeholders’ engagement in the promotion of the tourism product is crucial for its integration in the local community and its sustainable development. Stakeholders to be involved can be indicatively universities, research organizations, national/regional/local public authorities, development agencies, professional associations, diving centers, tourism service providers, tour operators and travel agencies, etc.
- Other attraction features in the area can also highlight a destination as attractive and popular among tourists. These features can be cultural heritage monuments or cultural experiences, any distinctive natural beauty, recreational opportunities, and even better, a combination of all.
2.3. Assessment Process
3. Results
3.1. The Case Studies Briefly Examined
3.1.1. Greece
3.1.2. ITALY
3.1.3. CROATIA
3.1.4. MONTENEGRO
4. Conclusions
Author Contributions
Funding
Conflicts of Interest
References
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Site 1 | Site 2 | Site 3 | Site 4 | |
---|---|---|---|---|
Accessibility | ✓ | ✓ | ✓ | ✓ |
3D model | x | ✓ | ✓ | x |
Infrastructure to host the apps | ✓ | ✓ | ✓ | ✓ |
Tourism infrastructure | ✓ | ✓ | ✓ | ✓ |
Access to the area | ✓ | ✓ | ✓ | x |
Other attractions | ✓ | ✓ | ✓ | ✓ |
Diving centers | ✓ | ✓ | ✓ | x |
1 (Less Suitable) | 2 | 3 | 4 | 5 (More Suitable) | |
---|---|---|---|---|---|
Touristic potential (Other activities and attractions) | |||||
Human Capital for the development of cultural tourism | |||||
Stakeholders’ engagement | |||||
Uniqueness of the site |
a/a | Name | Location | Dating | Find |
---|---|---|---|---|
1 | Peristera | North Sporades, Alonissos | Last quarter of the 5th cent. B.C | Shipwreck |
2 | Kikinthos | West Pagasetic Gulf | Byzantine times: 12th–13th cent. AD | Shipwreck |
3 | Cape Glaros | West Pagasetic Gulf | (1) Hellenistic period (3rd–2nd cent. BC), (2) Early Roman period (1st–2nd cent. AD) (3–4) Middle and Late Byzantine times (12th–13th cent. AD) | Possible various remains of Shipwrecks. |
4 | Cape Telegrafos | West Pagasetic Gulf | 4th cent. AD | Shipwreck |
5 | Tselios | North Sporades | Hellenistic | Shipwreck |
6 | Skantzoura | North Sporades | Classical | Shipwreck |
7 | Ag. Petros | North Sporades | Byzantine | Shipwreck |
8 | Fagrou | North Sporades | Classical | Shipwreck |
9 | Methoni Sarcophagi | Peloponnese | 2nd cent. AD | Shipwreck |
10 | Methoni columns | Peloponnese | 1st cent. AD | Shipwreck |
11 | Lavreotiki | Attica | - | Shipwreck |
12 | Makronisos | Attica | Mid- Hellenistic- Post Roman era | Shipwrecks |
Peristera | Kikinthos | Cape Glaros | Cape Telegraphos | Tselios | Skantzoura | Aghios Petros | Fagrou | Methoni Sarcophagi | Methoni Columns | Lavreotiki | Makronisos | |
---|---|---|---|---|---|---|---|---|---|---|---|---|
Accessibility | ✓ | ✓ | ✓ | ✓ | ✓ | ✓ | ✓ | ✓ | ✓ | ✓ | ✓ | ✓ |
3D model | ✓ | ✓ | ✓ | ✓ | × | × | × | × | × | × | × | × |
Infrastructure to host the apps | ✓ | ✓ | ✓ | ✓ | ✓ | ✓ | ✓ | ✓ | ✓ | ✓ | × | × |
Tourism infrastructure | ✓ | ✓ | ✓ | ✓ | ✓ | ✓ | ✓ | ✓ | ✓ | ✓ | × | × |
Access to the area | ✓ | ✓ | ✓ | ✓ | ✓ | × | × | × | ✓ | ✓ | × | × |
Other attractions | ✓ | × | × | × | ✓ | ✓ | ✓ | ✓ | ✓ | ✓ | × | × |
Diving centers | ✓ | × | × | × | ✓ | ✓ | ✓ | ✓ | ✓ | ✓ | × | × |
a/a | Name | Location | Dating | Artifact |
---|---|---|---|---|
1 | Marine Protected Area of Capo Rizzuto | Island of Capo Rizzuto (Crotone, Calabria) | 3rd cent. AD | Shipwreck |
2 | Underwater Park of Baiae | Pozzuoli and Baia (Naples, Campania) | 1st cent. BC and the 4th cent. AD | Submerged town |
3 | Egnatia | Fasano (Brindisi, Puglia) | Roman times | Submerged town |
4 | Levanzo Isle | Egadi Islands (Trapani, Sicily) | Punic-roman age | Shipwrecks |
5 | San Pietro in Bevagna | Manduria (Taranto, Puglia) | 3rd cent. AD | Sarcophagi |
Capo Rizzuto | Baiae | Egnatia | Levanzo Isle | San Pietro in Bevagna | |
---|---|---|---|---|---|
Accessibility | × | ✓ | ✓ | × | ✓ |
3D model | ✓ | ✓ | ✓ | ✓ | ✓ |
Infrastructure to host the apps | ✓ | ✓ | ✓ | ✓ | ✓ |
Tourism infrastructure | ✓ | ✓ | ✓ | ✓ | ✓ |
Access to the area | ✓ | ✓ | ✓ | ✓ | ✓ |
Other attractions | ✓ | ✓ | ✓ | ✓ | ✓ |
Diving centers | ✓ | ✓ | × | ✓ | ✓ |
1 (Less Suitable) | 2 | 3 | 4 | 5 (More Suitable) | |
---|---|---|---|---|---|
Touristic potential (Other activities and attractions) | × | ||||
Human Capital for the development of cultural tourism | × | ||||
Stakeholder’s engagement | × | ||||
Uniqueness of the site | × |
1 (Less Suitable) | 2 | 3 | 4 | 5 (More Suitable) | |
---|---|---|---|---|---|
Touristic potential (Other activities and attractions) | × | ||||
Human Capital for the development of cultural tourism | × | ||||
Stakeholders’ engagement | × | ||||
Uniqueness of the site | × |
a/a | Name | Location | Dating | Artifact |
---|---|---|---|---|
1 | Cape Sorinj | Island of Rab | 2nd cent. BC. | Amphoras in situ |
2 | Letavica | Island Pag | 1st cent. BC | Amphoras in situ |
3 | Vlaška Mala | Island Pag | 1st cent. BC | Amphoras in situ |
4 | Gnalić | Island of Gnalić near Pašman | 16th cent. 1583 AD | Shipwreck, Venetian ship |
5 | Juro | Island Žirje | 4th cent. BC. | Around 70 amphoras and vessels from the ship are on stone seabed |
6 | Shallows St. Pavao | Island Mljet | 16th cent. AD. | Shipwreck with cargo Iznik ceramics |
7 | Bay of Suđurađ | Island Šipan | 16th cent. AD. | Shipwreck of ship belonging to the fleet of Republic of Dubrovnik. |
8 | Cape Ratac | Island Koločep | 16th–17th cent. AD. | Shipwreck of ship with all cargo preserved on the see bottom (glass vessels, windows) |
9 | Dolia shipwreck | Island of Supetar near Cavtat | 1st cent. AD. | Shipwreck with 10 dolia on the seabed |
10 | Amphora shipwreck | Island of Supetar near Cavtat | 3-4th cent. AD. | Shipwreck with amphora cargo on the seabed |
Cape Sorinj | Letavica | Vlaška Mala | Gnalić | Juro | Shallows St. Pavao | Bay of Suđurađ | Cape Ratac | Dolia Shipwreck | Amphora Shipwreck | |
---|---|---|---|---|---|---|---|---|---|---|
Accessibility | × | × | ✓ | ✓ | ✓ | ✓ | × | × | ✓ | ✓ |
3D model | × | ✓ | ✓ | ✓ | ✓ | ✓ | ✓ | × | ✓ | ✓ |
Infrastructure to host the apps | × | ✓ | × | ✓ | ✓ | × | × | × | ✓ | ✓ |
Tourism infrastructure | × | ✓ | × | ✓ | ✓ | × | × | × | ✓ | ✓ |
Access to the area | ✓ | ✓ | ✓ | ✓ | ✓ | ✓ | ✓ | ✓ | ✓ | ✓ |
Other attractions | × | ✓ | × | ✓ | × | × | ✓ | ✓ | ✓ | ✓ |
Diving centers | ✓ | ✓ | ✓ | ✓ | × | × | ✓ | ✓ | ✓ | ✓ |
1 (Less Suitable) | 2 | 3 | 4 | 5 (More Suitable) | |
---|---|---|---|---|---|
Touristic potential (Other activities and attractions) | × | ||||
Human Capital for the development of cultural tourism | × | ||||
Stakeholder’s engagement | × | ||||
Uniqueness of the site | × |
1 (Less Suitable) | 2 | 3 | 4 | 5 (More Suitable) | |
---|---|---|---|---|---|
Touristic potential (Other activities and attractions) | × | ||||
Human Capital for the development of cultural tourism | × | ||||
Stakeholders’ engagement | × | ||||
Uniqueness of the site | × |
1 (Less Suitable) | 2 | 3 | 4 | 5 (More Suitable) | |
---|---|---|---|---|---|
Touristic potential (Other activities and attractions) | × | ||||
Human Capital for the development of cultural tourism | × | ||||
Stakeholders’ engagement | × | ||||
Uniqueness of the site | × |
No | Name | Location | Dating | Artifact |
---|---|---|---|---|
1 | Oreste | Budva, Montenegro | WWII | Cargo ship |
2 | Patrol ship PBR 512 | Zanjice, Montenegro | 20th cent. | Yugoslavian navy boat |
3 | Amphorae site located in Old Town area | Budva, Montenegro | Amphorae from 4th cent. B.C.–1st cent. A.D. | Amphorae site |
4 | Spitfire MK9 Supermarine | Kabala point near Rose in Boka Kotorska | WWII | Airplane |
Wreck Oreste | Patrol Ship PBR 512 | Amphorae Site Located in Old Town Area | Spitfire MK9 Superm Arine | |
---|---|---|---|---|
Accessibility | ✓ | ✓ | ✓ | ✓ |
3D model | × | × | × | × |
Infrastructure to host the apps | ✓ | × | ✓ | × |
Tourism infrastructure | ✓ | ✓ | ✓ | ✓ |
Access to the area | ✓ | × | ✓ | × |
Other attractions | ✓ | ✓ | × | ✓ |
Diving centers | ✓ | × | ✓ | × |
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Manglis, A.; Giatsiatsou, P.; Papadopoulou, D.; Drouga, V.; Fourkiotou, A. Implementing Multi-Criteria Analysis in the Selection of AUCHS for the Integration of Digital Technologies into the Tourism Offering: The Case of MeDryDive. Heritage 2021, 4, 4460-4472. https://doi.org/10.3390/heritage4040246
Manglis A, Giatsiatsou P, Papadopoulou D, Drouga V, Fourkiotou A. Implementing Multi-Criteria Analysis in the Selection of AUCHS for the Integration of Digital Technologies into the Tourism Offering: The Case of MeDryDive. Heritage. 2021; 4(4):4460-4472. https://doi.org/10.3390/heritage4040246
Chicago/Turabian StyleManglis, Angelos, Paschalina Giatsiatsou, Dimitra Papadopoulou, Vasiliki Drouga, and Anastasia Fourkiotou. 2021. "Implementing Multi-Criteria Analysis in the Selection of AUCHS for the Integration of Digital Technologies into the Tourism Offering: The Case of MeDryDive" Heritage 4, no. 4: 4460-4472. https://doi.org/10.3390/heritage4040246
APA StyleManglis, A., Giatsiatsou, P., Papadopoulou, D., Drouga, V., & Fourkiotou, A. (2021). Implementing Multi-Criteria Analysis in the Selection of AUCHS for the Integration of Digital Technologies into the Tourism Offering: The Case of MeDryDive. Heritage, 4(4), 4460-4472. https://doi.org/10.3390/heritage4040246