1. Introduction
Recently, the popularity of pre-prepared foods, also known as convenient or pre-cooked meals, has increased significantly. This popularity can be attributed to their ability to save time and eliminate the hassle associated with the preparation of traditional meals. Pre-prepared foods encompass a variety of meals that are either partially or fully prepared in advance, requiring minimal cooking or effort before consumption. This category includes items ranging from ready-to-eat meals, frozen dinners, and meal kits to canned and vacuum-sealed products. In China, the popularity of pre-prepared foods has increased in recent years [
1]. This expansion may be fueled by several key factors, including rapid urbanization, the fast-paced nature of modern lifestyles, and continuous advancements in food preservation and preparation technologies. Urbanization has led to a rise in the number of people living in cities, where busy schedules and demanding jobs leave little time for cooking. Consequently, many individuals turn to convenient food options that allow them to maintain a balanced diet without the need for extensive cooking [
2]. According to statistics from Zhao et al. [
3], the Chinese pre-prepared foods market reached CNY 415.15 billion in 2022, with 64,000 pre-prepared foods enterprises currently operating. Sales forecasts suggest that the pre-prepared foods market will continue to grow at an annual rate of approximately 20% over the next three to five years. By 2026, the market is expected to reach CNY 1072 billion annually. This indicates that the pre-prepared foods industry has enormous potential for further development in China [
4,
5]. However, the consumption of pre-prepared foods has raised health concerns [
6]. Studies have shown that these foods often contain high levels of sodium, saturated fats, and preservatives, which are associated with various health issues such as hypertension, obesity, and cardiovascular diseases [
7,
8,
9]. However, little is known about the correlates of pre-prepared food consumption, which might be targeted for intervention.
University students represent a significant and rapidly expanding consumer group for pre-prepared foods. This demographic is particularly receptive to new trends and technologies, making them early adopters of convenience foods [
10,
11]. The majority of Chinese university students live in dormitories with limited cooking facilities, such as small shared kitchens that are often equipped with only basic appliances like microwaves and electric kettles [
12]. Furthermore, these students frequently lack the necessary culinary skills or the time required to prepare meals from scratch due to their rigorous academic schedules and extracurricular commitments [
13,
14]. This reliance is further driven by the affordability and accessibility of these food options, which align well with the typical student budget and busy lifestyle [
15,
16]. Consequently, many students rely heavily on take-out, dining hall options, and pre-prepared meals, leading to high exposure to pre-prepared foods [
17]. The convenience, affordability, and ease of use make pre-prepared foods an attractive option for students, but it also raises concerns about their nutritional intake and long-term health impacts.
The Knowledge, Attitude, and Practice (KAP) model is a widely used theoretical framework for understanding health-related behaviors [
18]. This model examines the interplay between individuals’ knowledge about a topic, their attitudes towards it, and their subsequent practices or behaviors [
19,
20]. Applying the KAP model to the consumption of pre-prepared foods among university students can provide valuable insights into their dietary habits and the factors influencing these behaviors. Research in this area is crucial for developing targeted interventions to promote healthier eating habits among students.
In summary, this study aims to investigate the current state of knowledge, attitudes, and practices regarding pre-prepared foods among university students. By exploring the factors influencing their consumption patterns, the research seeks to provide evidence-based recommendations to guide students towards healthier and more balanced diets. The findings are expected to contribute to the development of educational and policy initiatives that support the well-being of university students.
2. Materials and Methods
2.1. Participant Selection
We conducted a cross-sectional survey from the end of May 2024 to June 2024. The participants of this study needed to meet the conditions as follows: 1. university student in Wuhan, China; 2. volunteering to participate in the study; 3. using a smartphone, tablet, computer, or other device to fill out the questionnaire. And the exclusion criteria were as follows: 1. unfinished questionnaire; 2. there are contradictions in what they fill in. For example, there are two types of items, forward scoring and reverse scoring, and there are inconsistencies if all the answers to all items in a questionnaire are the same.
2.2. Data Collection and Quality Management
For the present study, a convenience sample of college students was recruited in Central China. Participants were recruited via WeChat Moments, a commonly used social media in China. From the end of May 2024 to June 2024, we shared the recruitment information in a total of 10 WeChat Moments and 20 WeChat groups, and provided a QR code leading to the electronic questionnaire, and they were asked to answer several questions about age and education in progress, major, and grade level, and based on the answers to these questions, were judged whether or not they were college students and whether or not they could be included in our study. We received 1676 responses to the questionnaire. Of those, 110 provided incomplete data and were removed from the sample, leaving 1566 participants for analysis. Ethical and anonymous data use statements were declared at the beginning of the questionnaire and agreed upon by the expectant. After collecting the questionnaires, two rounds of screening were conducted to eliminate invalid responses, including questionnaires with incomplete information and contradictions. The research protocol and design were reviewed, revised, and approved by the Biomedical Ethics Committee of Wuhan University (Approval No.:WHU-LFMD-IRB2024025; 20 May 2024).
2.3. Sample Size Calculation
Using Cochran’s formula / the sample size was calculated to be 1067, where = Cochran’s sample size recommendation, Z is 1.96 at a 95% confidence interval, e is the margin of error at 3% (standard deviation of 0.03), and q = 1 − p. Since there was no prior research on the knowledge, attitudes, and practices regarding pre-prepared foods among Chinese university students, p = 50% was used. Subsequently, the following modified Cochran’s formula was used for calculating the adjusted sample size in a small population: / here, n = adjusted sample size, = 1067 (Cochran’s sample size recommendation), and N represented the total population size, which was 47.6319 million in 2023, encompassing all forms of higher education in China. The sample size for this calculation was 1067. This study collected 1566 valid questionnaires, exceeding the calculated sample size.
2.4. Questionnaire Design
The researchers designed the questionnaire using the KAP model, utilizing literature review and group discussion methods. The questionnaire comprised 41 questions divided into four sections:
Sociodemographic characteristics with 17 items;
Knowledge about pre-prepared foods with eight items;
Attitudes towards pre-prepared foods with 11 items;
Behaviors related to pre-prepared foods with five items.
The sociodemographic characteristics section included basic information such as gender, age, ethnicity, marital status, major, and education level of the participants. It also collected economic data like family monthly income and living expenses, as well as information regarding satisfaction with school dining services and personal weight satisfaction.
The knowledge section about pre-prepared foods contained three response options (correct, incorrect, and unsure), covering the definition of pre-prepared foods, food storage methods, current status, and nutritional value. Following the studies by Al Banna [
21], questions 1, 2, 3, 4, 6, and 8 awarded 1 point for a “correct” response and 0 points for “incorrect” or “unsure” responses. For questions 5 and 7, an “incorrect” response was awarded 1 point, while “correct” or “unsure” responses were scored 0 points. Each participant’s total score ranged from 0 to 8. A score of 0–2 indicates a low level of knowledge, a score of 3–5 indicates a medium level of knowledge, and a score of 6–8 indicates a high level of knowledge.
The attitudes section included three response options (agree, disagree, and unsure) and addressed convenience, substitutability, hygiene standards, and preparation standards. Each “agree” response scored 1 point, while “disagree” or “unsure” responses scored 0 points. The total score for this section ranged from 0 to 11. A score of 0–3 indicates a low level of attitude, a score of 4–7 indicates a medium level of attitude, and a score of 8–11 indicates a high level of attitude.
The practices section focused on the frequency of purchasing and consuming pre-prepared foods and preparation of pre-prepared foods. This section used a 5-point Likert scale, scoring from 0 (“never”) to 4 (“always”), with a total score ranging from 0 to 20. A score of 0–6 indicates a low level of practice, 7–13 indicates a medium level of practice, and a score of 14–20 indicates a high level of practice.
Participants’ total scores ranged from 0 to 39, with a score of 0 to 13 indicating a low KAP level, a score of 14 to 26 indicating a medium KAP level, and a score of 15 to 39 indicating a high KAP level.
2.5. Validity and Reliability of the Questionnaire
We used Cronbach’s alpha to analyze reliability and test the internal consistency of the questionnaire. The results indicated that the internal consistency (Cronbach’s alpha, α) for the sections on knowledge, attitudes, and practices related to pre-prepared foods were 0.70, 0.71, and 0.72, respectively, with an overall internal consistency of 0.71, indicating acceptable reliability.
Confirmatory factor analysis (CFA) was employed to validate the questionnaire’s validity. Using AMOS, a confirmatory factor analysis model was constructed and analyzed. The results indicated that the values of CMIN/df, RMR, RMSEA, and GFI were 4.875, 0.013, 0.050, and 0.932, respectively, all within acceptable ranges. This suggested good structural validity of the questionnaire.
2.6. Statistical Analyses
Statistical analyses were conducted using SPSS 26.0 software. Categorical data were described using frequencies and percentages. Normally distributed continuous data were described using means ± standard deviations, and non-normally distributed continuous data were described using medians and interquartile ranges. When data follow a skewed distribution, non-parametric analysis is the most appropriate data analysis method. Data were analyzed using Kruskal–Wallis tests or Wilcoxon rank-sum tests for univariate analysis. A multiple linear regression model was employed with knowledge, attitudes, and practices scores as dependent variables to identify factors associated with the scores on pre-prepared food knowledge, attitudes, and practices. The independent variables included were those found to be statistically significant in univariate analyses. A p-value of < 0.05 was considered statistically significant.
4. Discussion
This study builds upon the literature documenting the knowledge, attitudes, and practices related to pre-prepared foods among university students in Central China. Overall, university students’ knowledge level about pre-prepared foods is relatively high, while overall KAP levels are generally low.
While most participants in our study demonstrated a good understanding of the definition of pre-prepared foods, the current situation of pre-prepared foods in take-out food, and whether additives are used in these meals, there are significant gaps in their knowledge. Particularly, their understanding of the nutritional components of pre-prepared foods and the related standards and systems is relatively lacking. These gaps in knowledge are crucial, as they highlight areas where educational and policy interventions can be targeted to improve the overall KAP levels [
4]. According to iiMedia Research data, in 2023, 42.19% of Chinese netizens chose to know very well about prefabricated dishes, 54.74% chose to know relatively well, and 3.07% chose not to know at all [
22]. As of December 2020, students accounted for the largest proportion of China’s netizens, accounting for 21.0% of the population [
23]. Therefore, this may be one of the essential reasons for the low knowledge level of college students about pre-prepared foods. At the same time, it is worth noting that having a relatively high level of knowledge about prepared dishes does not mean that this will translate into actual behavior; for example, college students may recognize that consuming prepared dishes is not as healthy as it could be, but for practical reasons, they choose to consume prepared dishes for economy, speed, and convenience [
24].
The overall KAP level, as well as the attitudes and practices of university students concerning pre-prepared foods, is generally low, which may align with China’s traditional food culture and could also be influenced by cultural, demographic, and social environmental factors. In recent years, as the pace of urban life has accelerated, pre-prepared foods, including fast food and meal kits, have emerged as a new highlight in the culinary world due to their convenience and speed [
25]. However, since pre-prepared foods emerged as a topic of public interest, their existence and safety have been highly controversial. The Chinese have historically placed great importance on food. Moreover, Chinese cooking techniques are rich, intricate, and sophisticated, pursuing the ultimate in flavor, whereas pre-prepared foods, standardized and mass-produced, still fall short in replicating the taste of traditional cuisine [
26,
27,
28]. Research indicates that the primary consumers of pre-prepared foods in China are middle-aged and young adults who face more significant pressures from both family and work and thus prefer pre-prepared foods as a means to simplify cooking [
25]. However, with more time and unique campus dining environments and habits, university students may depend less on pre-prepared foods.
Research reports suggest that consumption of convenience food is more prominent among men [
29,
30,
31] and those with lower educational backgrounds [
31,
32]. In our study, educational level was a factor influencing the knowledge scores about pre-prepared foods. Research by Kim et al. shows that education level affects consumers’ choices of Home Meal Replacements (HMRs) [
1], and findings by Daniels et al. indicate that less-educated individuals tend to cook for themselves [
33], consistent with our findings. Therefore, in future efforts to promote knowledge about pre-prepared foods, we can target populations with lower educational backgrounds. Additionally, we found that female participants scored lower than males in their attitudes towards pre-prepared foods. However, their behavior scores were higher than those of male participants, with no significant statistical difference in knowledge scores. This diverges from previous research findings. Boek et al. found that gender is an essential determinant in food choices among university students, with male students prioritizing price over nutritional value [
34]. Similarly, research has shown that men prioritize convenience in food choices [
33,
35], yet we found that female university students are more likely to purchase or consume pre-prepared foods. Female students generally pay more attention to health and nutrition and are more sensitive to unhealthy ingredients in pre-prepared foods, such as high salt, high fat, and additives [
36], which could be one reason for their more negative attitudes towards pre-prepared foods. However, food choices in real life are influenced by many factors, including social environment, taste preferences, and the flavor and texture of the food [
25]. Hence, the reasons for higher behavior scores among female university students are multifaceted.
We discovered that participants who were very satisfied with school catering services scored higher in attitudes and overall KAP scores related to pre-prepared foods than other participants. Despite the rapid development of the ready-to-eat meal industry in China, anticipated to be a “trillion-yuan industry” [
4], and gradually entering the back kitchens of campus catering due to its quick and convenient characteristics, there is still significant controversy over this trend. Many people are concerned about the nutritional content, freshness, hygiene, and food safety of pre-prepared foods used in school cafeterias and hold negative attitudes towards using pre-prepared foods in school dining services [
37].
In our results, participants attempting to lose weight scored higher in KAP related to pre-prepared foods than those attempting to gain weight. Those trying to lose weight may be more inclined to purchase and consume low-calorie meals for fat reduction, while the variety and types of such meals offered in campus cafeterias are limited. University students primarily acquire light meals on campus through online purchases of bagged chicken breasts, buckwheat noodles, sandwiches, or take-out [
38]. With the entry of pre-prepared foods into campus, vegetable salads and other ready-to-eat options in convenience stores also provide an alternative for the dieting population. Thus, students attempting to lose weight have a higher level of awareness and are more likely to purchase and consume pre-prepared foods. Moreover, participants with monthly living expenses between 1000 and 2000 yuan and those between 2000 and 5000 yuan scored higher in the knowledge dimension than those with less than 1000 yuan. On the one hand, living expenses are a significant source of income for university students, who rely predominantly on their monthly allowance for their day-to-day expenses, making it crucial for students to plan their monthly budget wisely. On the other hand, as an emerging product, the ready-to-eat meal industry still faces several issues, such as a lack of standardized industry norms [
3], and the price of the same dish can vary significantly between brands. Therefore, students with lower living expenses are less likely to consider pre-prepared foods in their daily dining options, and their understanding of these meals may be lower than those with higher expenses.
According to research by Alzghoul et al., higher knowledge and attitude levels in the KAP model indicate better practice [
39]. Interestingly, in our study, participants’ attitude scores were positively associated with their pre-prepared foods practice scores, but their knowledge scores were not, which differs from previous findings. The findings of Tofik Mohammed et al. suggest that the higher the level of knowledge about patient safety, the higher the level of practice [
40]. The findings of Loofbourrow et al. similarly suggest that good knowledge and attitudes represent better practices [
41]. The reasons for this discrepancy need to be further explored, and our guesses in that the pre-prepared foods in the Chinese market have not yet entered a large-scale and standardized development stage with multiple industrial attributes [
42], although college students have a good understanding of pre-prepared foods, there may still be concerns regarding their purchase and consumption. This calls for further exploration of the psychology behind Chinese college students’ consumption of prefabricated dishes.
This study, the first of its kind, delves into the realm of college students’ knowledge, attitudes, and practices regarding pre-prepared foods. However, it is important to acknowledge the inadvertent limitations of our study. Firstly, the use of convenience sampling may have introduced bias that could not be fully addressed. Additionally, to ensure a higher response rate, the number of questions was kept limited, which may have hindered a comprehensive understanding of the knowledge, attitudes, and practices related to pre-prepared foods. Thirdly, the data were based on self-reported responses from participants, which could not be independently verified. Fourthly, as this is a cross-sectional study, establishing a cause-and-effect relationship is difficult. Fifthly, we did not explore the psychological factors influencing college students’ consumption of pre-prepared foods. Finally, the sample was limited to college students in central China, so the findings may not be generalizable to the broader population of China.